In September, The Perfect Sweet, specializing in homemade macarons, hit a milestone: 200 flavors, and counting. The bakery opened just last year and originally operated out of Hope & Main, where their macarons were available at the Schoolyard Market and by delivery around the state. Within such a short time, they’ve managed to garner a loyal following of customers, which, says owner Tracy Woodard, is the driving force behind their business – and their flavors.
When the bakery reached number 199, they wanted to do something special for the big 2-0-0. Not ones to shy away from a challenge, The Perfect Sweet posed the question to their followers on social media: What should be their 200th flavor? Over two weeks, the contest asked customers to comment their ideas, with the promise that “no flavor is ever too crazy for us,” and chose the top contenders out of the whopping 148 entries. The winner was Mexican Hot Chocolate, with marshmallow cream filling and chili powder, and honorable mentions Blueberry Lavender and Chocolate-covered Bacon close behind.
“There are always new flavors in the works,” Woodard reveals, but for now, she is busy with The Perfect Sweet’s new brick-and-mortar location, which is slated to open November 10. The bakery/cafe combo features her famous macarons, but also handmade chocolates, caramels, cakes, cookies, meringue-based sweets, plus Borealis coffee and Yacht Club soda. “[We] have a ‘see what sticks’ approach to see what people like, what they don’t like, and we’re always open to suggestions!” Warren